Privacy
Your wellbeing is personal. Your privacy matters.
We know that there are some things you want to keep private, which is why we use strong privacy and security protections to keep your information safe and confidential. Bloom is designed so you can access support and complete your health check-ins with confidence, knowing that the information you provide is kept private and secure.
Your Privacy is Bloom's Priority
Below are some of the measures that have been implemented to safeguard your privacy and information.

Secure Encryption
Data is encrypted in transit and at rest using AES encryption with 256-bit keys, as recommended by the US National Institute of Standards and Technology and Federal Information Processing Standard.

Access Monitoring
Network access is inspected in real time and permanently logged. Intrusion attempts are automatically identified and blocked , mitigating SSH attacks and other malicious behavior.

Password Protection
All password and security questions are cryptographically salted and hashed before storage. This means that they are heavily encrypted and are never stored in plain (viewable) text.

Database Backups
Database backups are automatically completed on a regular schedule. Databases are encrypted, backed up nightly, and stored in multiple locations.

Automatic Detection
The platform maintains a Host-based intrusion Detection (HIDS) system that automatically detects potential intrusions and anomalous activities. We immediately investigate, respond to and resolve any issues that are discovered.

Internal Policies
Comprehensive internal policies have been implemented to ensure privacy is maintained from an administrative perspective. All employees undergo extensive privacy and security training.
Frequently Asked Questions
Bloom is designed for pregnant and postpartum individuals in Pennsylvania who want to better understand their wellbeing and connect with helpful resources and support. Whether you’re feeling well, navigating challenges, or simply looking for information and resources, Bloom can help you check in with your wellbeing and find support that’s right for you.
No. Bloom is free to use for all pregnant and postpartum individuals across Pennsylvania.
Bloom gives you a private space to check in on and better understand your wellbeing and find support based on your personal needs. You can complete brief wellness check-ins, track how you’re doing over time, and explore and connect to resources related to pregnancy, postpartum wellbeing, mental health, and everyday needs.
Bloom brings together trusted resources and services from providers, community organizations, and support programs across Pennsylvania, all in one place. TLC Wellness has worked with local partners to make it easier to find education, programs, and services that can support you through pregnancy and postpartum, from mental health and wellbeing to social support and everyday needs.
Based on your Bloom check-ins, you may also see resources personalized to what you’re experiencing, helping you find the support that’s most relevant to you.
All resources are vetted by the Bloom team of experts for the content quality and safety.
No. Your Bloom check-ins are a tool to help you better understand how you’re feeling, track changes in your wellbeing over time, and identify when additional support may be helpful. They do not provide a medical or mental health diagnosis and are not a replacement for care from a qualified healthcare professional.
If you have questions or concerns about your health or your results, consider speaking with your healthcare provider.
Your privacy matters. The information you share through Bloom is kept private and confidential, and no one is actively monitoring your responses.
Bloom is here to help you better understand and support your health and wellbeing, but it is not a substitute for medical or emergency care. If you need immediate or crisis support, please call 911 or 988.
Bloom can help you understand your wellbeing and find relevant support, but it is not a crisis or emergency service.
If you’re concerned about how you’re feeling, Bloom can help you check in with your wellbeing and find resources and support that may be helpful. You can also reach out to your healthcare provider or a trusted person in your support network.
Bloom is not a crisis or emergency service. If you are in immediate danger or experiencing an emergency, call 911 or go to your nearest emergency department.
If you have questions about Bloom, are having trouble using the platform, or would like to provide feedback, our Care Navigation team is here to help at bloom-help@thelincolncenter.com.